Privacy Policy & GDPR statement

You will be deemed to have accepted the following terms in relation to any information about yourself which you choose to submit to the Natural Treats Direct website or send to us by any other method ("personal information"). If you do not agree to these terms, please do not submit any personal information to us. If you wish to discuss our proposed uses of your personal information, or have any comments or complaints please contact us.

Cookies are pieces of data that are often created when you visit a website and which are stored in the cookie directory of your computer. We use cookies to make our websites work more efficiently, as well as to provide information to the owners of the website. Most web browsers allow some control of most cookies through the browser settings. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit

A number of cookies are created when you visit the Natural Treats Direct website.

Our cookies store the following information to help us enhance your experience of our website:

  • a setting so that our websites knows if you have already been shown our cookie compliance message
  • a random number on your computer to help us count the number of times users return to our site
  • number of pages visited
  • the date of your last visit
  • areas of the websites visited
  • which promotions you have shown an interest in
  • when selected we store your email address to enable easy login to our website
  • we store unique identifiers to enable secure login from emails

Our site uses Google Analytics for tracking and reporting of site performance. You can opt out here. You can set your browser not to accept cookies. If you do not know how to do this, contact us giving details on the type of browser you are using, and we will do our best to help. Please note that if you do set your browser not to accept cookies you may not be able to access many parts of the Natural Treats Direct website.

Log files allow us to record visitors' use of the site.

We use this information to optimise performance of our website and the information in it, diagnose any problems with it, identify you and gather demographic information on you.

Log files do not contain any personal information and they are not used to identify any individual patterns of use of the site.


  • Aggregated data - i.e. data from cookies and log files.
  • Personal data - i.e. data from which you can be personally identified such as full name, postal address or phone number.


You can update your privacy settings by contacting us by email:

Unless you are under 18; we may use and share your personal data as follows:

By ticking the box titled 'Keep me up to date on news and exclusive offers' opt-in OR by subscribing to our mailing list, you agree to the following:

  • To allow us to personalise our on-site promotions and our email offers and to inform you of trends we think may be of interest to you. This may be via Email, Post, SMS Text Message or Telephone Call.
  • To allow us to share your information with employees who manage your experience of the Pettitt and Boo business.
  • To send you promotional marketing material and otherwise contact you (including by mail, email, 'phone & SMS text message) to promote products and services of Pettitt and Boo.
  • We do not share your data with any third parties, with the exception of software providers who may access your data but only with our permission in specific circumstances. Those third parties are obliged to adhere to the requirements of the GDPR legislation. 
We may transfer your data strictly in accordance with the terms of the GDPR and Data Protection Act to any third parties in the event of the sale or a transfer of ownership of Pettitt and Boo business or a substantial transfer of our assets, or our insolvency, or to comply or cooperate (in our opinion) with the law or ensure the safety of users of Pettitt and Boo website (and which in this event may include your aggregated data as well as personal data).

If you are under 18, you may not use our service and we will not collect personal data about you.

We will always follow strict security procedures in storing, using and sharing the information you give us, in order to prevent unauthorised access to it. These security procedures mean that proof of your identity will be required before information can be disclosed to you.

You can unsubscribe from marketing communications in two ways:
1) At the footer of all marketing communications sent via email, you can click on the 'UNSUBSCRIBE' link.
2) You can email from the email address that you wish to unsubscribe and we will manually remove your email address from the marketing communications list. 

If you wish to exercise your right to be forgotten, please email and we will remove all data relating you from our databases and systems. 

Please Note:  Your data and how we handle it is important to us. Therefore if you have any questions relating to how we handle your data, please contact us by emailing


The Pettitt and Boo website is owned and operated by Pettitt and Boo Ltd, registered at 3b, Bowthorpe Shopping Centre, Norwich, NR5 9HA.